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Whatever Man

Career

Assistant Brand Manager – Collective Project, Full-time, Hamilton ON

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The Assistant Brand Manager – Collective Project will help oversee the implementation of the brand plan including communications, social media, and field marketing. They are responsible for the activation of the Collective Project brand in all channels, helping to lead and execute annual brand plans, and providing the brand guidelines and tools for sales-led executions.

They will work with the Brand Marketing Director and Sales Directors to interpret the brand plan for each market to build programs that raise awareness, build brand equity, contribute to profitable growth and ensure our sales team is representing Collective Project as intended. The Assistant Brand Manager assists with the strategy and is accountable for the specific marketing budget while leading the execution of Brand, Trade, and Field Marketing plans.

A typical day as an Assistant Brand Marketing Manager includes:

  • Working with the management team to build the key initiatives calendar for sales and marketing
  • Act as the POS quarterback between design, sales, marketing, and communication
  • Responsible for building the strategy & assets for the trade marketing and brand activation sections of the annual brand plan, including POS, channel programs, and events
  • Manage the planning and execution of sales tools and marketing strategy through the coordination of team needs, design, suppliers, and deadlines for all markets
    • Development and communication of program kitsĀ 
    • Brand materialsĀ 
    • Design, procurement and delivery of on-premise POS needs as prescribed in the brand plan (a-frame, neon..)Ā 
  • Coordinate with the Marketing Director to monitor sales tools, event kits, and POS budget linesĀ 
    • Seek cost efficiencies in process, ordering, and delivery of POS (competitive quotes, negotiation, RFP), as well as quality, timely goods
    • Manage Imprint Anything & Boelter relationships, lead the strategy of warehousing and shipmentĀ 
  • Strategizes influencer campaigns to execute; researching and liaising with influencers, and reporting back on campaign metrics. Work with sales teams to find the best touchpoints in their markets to distribute influencer packagesĀ 
  • Managing Collective Arts email marketing subscriber list and execution plan, finding ways to promote to new subscribers, building out campaigns, managing the email plan and schedule
  • Helping to manage and strategize Collective Projectā€™s social channels

Weā€™re looking for candidates who have/are:

  • 1-2 years of experience in a previous marketing position
  • Degree in Marketing, Public Relations, Business or related field
  • Previous CPG experience is an asset
  • Previous cannabis experience is a strong asset
  • Excellent planning and organization skillsĀ 
  • Ability to work well under pressure and consistently meet deadlinesĀ 
  • Excellent communication skills both written and oralĀ 
  • Ability to effectively lead and motivate a teamĀ Ā 
  • A strong attention to detailĀ 
  • Ability to problem solve effectively and handle multiple tasks

Collective Arts is a grassroots brewery founded on creativity and community. We fuse the creativity of craft beverages with the inspired talents ofā€Æemerging artists and musicians from around the world. As Collective Arts grows, so do the roles and responsibilities of our team members. We look for all new hires to match our culture of creativity, flexibility and motivation. When we hire you at Collective Arts Brewing, we hire for theā€Æfuture. With unlimited career opportunities, Collective Arts invests in ensuring our teams are always challenged, constantly learning fromā€Æeach other, and are creatively contributing to our next big idea.ā€ÆSo, if you are energized by the idea of making a real difference as part of a winning team, we want to hear from you.

We are an equal-opportunity, affirmative action employer. We value and welcome diversity and areā€Æcommitted to creating an inclusive environment where all employees feel like they belong. We are committed to providing reasonable accommodations and will work with you to meet your needs. If you are a person with a disability and require assistance during the recruitment and selection process, please donā€™t hesitate to reach out! We celebrate our inclusive work environment and welcome members of all backgrounds and perspectives to apply. Please contact us at the below email should you require any accommodation to participate in the process.

Questions ā€“ careers@collectiveartsbrewing.com

Apply here – https://collectiveartsbrewing.humi.ca/job-board/marketing/9079

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