Are you of legal drinking age?

You must be of legal age in accordance with the law of your province to access this website.

We're sorry, you are not old enough to enter

Whatever Man

Story | News

OCAD U Call For Art

Share This Story

We’re thrilled to partner with OCAD University for a special Call for Art! OCAD U is the largest and most comprehensive art, design and media university in Canada and an internationally renowned hub of creativity. With our shared passion for all things creative, we teamed up to give another opportunity for OCAD U students and recent alumni to showcase their art!

This Call for Art is open until April 30, 2021 and any OCAD U student or graduate of the Class of 2020 can submit their work for consideration. Once the Call closes, a panel of curators will select 12 pieces that will be featured on special-edition labels rolling out throughout the year. All artists selected will be paid and keep full ownership of their work.

How to Submit

Our art submission process is completely online and only takes a few minutes!

  1. Visit our Call for Art page at and click “Get Started Now”
  2. Click “Register Now” to create an account
  3. Make sure to select “OCAD U Call for Art” from the dropdown menu
  4. Upload your art!

What to Submit

We encourage artists to submit pieces they’ve already completed as we respect the time and effort it takes to create new artwork. We are looking to use our labels to highlight your creativity, so the content of what you submit is totally up to you!


The submissions will be reviewed by a panel of curators and the 12 selected artists will be notified by email. Once the art pieces are selected they will start rolling on labels this spring/summer.

About OCAD U

OCAD University is Canada’s university of the imagination. Founded in 1876, the university is dedicated to art, design and digital media education, practice and research, and to knowledge and invention across a wide range of disciplines.


Other Stories To Check Out


INTRODUCING: Sparkling Hard Lemonades

When life gives you lemons, you make sparkling hard lemonade - at least that's what we'd do!⁠ So, meet your new fave summer drin...

View Details


Meet Our Pride Series Curator: Tim Singleton

We are celebrating the talents and perspectives of LGBTQ2+ artists with a limited-edition run of Life in the Clouds. These cans fe...

View Details


INTRODUCING: Botany Sparkling Botanical Waters!

Our innovation team is ALWAYS hard at work thinking about how we can expand our portfolio across different categories and our bran...

View Details

    Join the Mailing List